Welcome to the about section of Avalonstar version 25, distortion. I've never been one for about pages, but since I've taken so much time on every page of this new version I thought I'd give the about page the same love. Notice you'll find mostly Avalonstar-related information. If you want to find out more about the author & designer—me, then mosey on over to bryanveloso.com for an image-run synopsis and my Tubmlr blog. :)

a*nostalgia

Avalonstar.com was bought as a present by my father on September 28, 2000 from a host that went by the name of Burlee. I got it for helping my dad with some desktop publishing work and it cost him a mere $28.50 at the time. Image maps and a picture of Shinji Ikari from Neon Genesis Evangelion adorned the first version of Avalonstar.

Since then there have been 25 versions of this site, 3 which were hosted on another domain, avalonstar.net. There were 7 that were considered official releases, but never saw the light of the internet. There were even 2 Flash versions done while I was a freshman in college, only having a collective lifespan of 3 weeks. To give you a sense of how often I redesigned (harhar), the first 9 versions all went through the cycle before I bought .net only 6 months after buying .com.

The Phoenix you know and love didn’t appear on Avalonstar until after the move to .net, logos before that consisted of a… lot of A’s and swooshes. Avalonstar has won numerous placements on some of the top design galleries, even climbing as high as to claim the best blog award at SXSW’s 2006 Web Awards.

I wish I could show off every version I’ve done, however the fates were not so kind as Avalonstar’s PSDs have suffered through two hard drive crashes. What I do have, and what I have found through drive recovery you’ll find below.

Avalonstar XI Autobiographical Emissions • July 2, 2002

Where people treat others like human beings.” That was the slogan of version XI. Granted, I was 19 back then. An “almost sophomore” in college who was having a lot of personal trials. XI came about after many unsuccessful attempts at trying to secure some kind of identity. As said above, Emissions was the first version to adorn my now beloved Phoenix logo.

XI was the first version used to show off a growing portfolio of photography and photo-manipulations, most of those manipulations coming from “battle contests” held at SomethingLeet.com, a forum where I was later to meet Jen and a 2nd cousin. Some long-time Avalonstar followers have called XI the most dynamic and memorable of them all, mainly because it had sections which differentiated it from other sites. Culture surveys, education related items and quirky interviews would be a few examples.

XI would go through 3 revisions (realign wasn’t a word yet. :P) before giving way to ChaoticSoul.

You can actually take a look at version XI, well most of it anyway. »

Avalonstar XII Chaotic Soul • November 2, 2002

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Oh, you might remember this one. Well, you should.

XII is important to Avalonstar’s history for 3 reasons.

  1. It solidified my love for the pen tool.
  2. It was the first version that tried to evolve the Phoenix logo into something version specific. In this case, a heart made of two swan shapes.
  3. It was the only version which used serif for the majority of the site.

Alright, not THAT significant I guess. ChaoticSoul was the simplest of all the Avalonstar layouts to date, even for the standards-era versions to come after it (which is probably why it was so easy to make into a theme). As a theme, it peaked at 3rd place for the most used theme on WordPress.com (excluding the default one.) As a site, if I had to rank it, it would be my favorite of the era’s designs. Not because it’s simple, but because the aesthetic still holds to the present day. It would only last a few months before being taken down, and a few years before being immortalized as a WordPress theme.

If you’re interested, take a look at (what’s left) of version XII. »

Avalonstar XIII Art in Self • March 15, 2003

Quod me nutrit me destruit” translates to “What nourishes me also destroys me,” the slogan adorning the top of one of the darkest Avalonstar designs (quite literally). If we had an emo-meter for the different Avalonstars, this would probably rate highest. XIII introduced me to the delightful sickness that is Helvetica, a sickness I wouldn’t revisit until closer to present time.

XIII had an addiction to the mosaic effect and diagonal lines, as the style is on every single page of the site. In trying to acquire some sort of theme, XIII took the angle off prefixing every section name with “Art of…” which sort of worked for the time. Other than that, XIII was malnourished and eventually the cause of my first long hiatus from design as my heart wasn’t there to keep it going.

Not much survived, but here’s version XIII. »

Avalonstar XV The Moon of Syn • December 31, 2003

Released on New Years Eve, The Moon of Syn would also be a short lived attempt to pull me out of my hiatus. XV’s name is derived from Jen and my handles at the time, “moon_of_ice” and “synicide” respectively. It happens to be one of my favorite project names of all the Avalonstars, obviously for the connection to Jen and I.

XV would be the first to have a “Nostalgia” section, much like the one you see now, minus a colophon and adding a personal A/S/L page. Design-wise, it was sort of a mashup of versions XII and XIII, citing XII for the layout and XIII for the excess diagonal lines. Regarding the logo, I had a lot of fun making a sort of tribal motif with the Phoenix.

Take a look at an almost complete copy of version XV. »

Avalonstar XX & XXI Fruit Salad & Eggrolls • July 1, 2005

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It’s actually kind of odd that the button for these two versions fall in the middle, as I’d always find myself saying that July of 2005 would be the split between the portfolio era of Avalonstar and the blogging era of Avalonstar. Although this wasn’t the first version of Avalonstar that contained a blog (that was version XVIII in September of 2004), it was the first version whose scope grew out of the personal realm. Gone was the about page with all the AOL A/S/L type talk. I had just graduated college, maybe it was time for me to grow up a little.

Just like version XI before it, XX was released during the summer, pretty much 3 years to the day, after a failed attempt at a version XIX that stayed online for all of a week. The first order of business after taking XIX offline was to add a shield to the Phoenix. The second would be to find some kind of header image for the new design. With the help of iStockPhoto, the fruit salad was born. I have no idea why I chose fruit salad, even to this day the closest explanation I can come up with is that it fit well in the large rounded box.

I was still a relative newcomer to the blogging movement that had started while I was still using the name as a portfolio site, but the movement took the place by storm and I probably wouldn’t have been able to get my first job out of college without it.

Revision two, which would come to be a whole different version in itself was launched for the Fall CSSReboot of that year. Version XXI would forever link my name and Avalonstar’s with eggrolls. As a site, version XXI added a sort of extra gloss to the design and the first round of Avalonstar t-shirts were launched while this version was up.

There was a lot of fun to be had with the fruit salad and the eggrolls. The eggrolls were even awarded the prestigious 2006 SXSW Best Blog award. However, a new version would dawn a few months later.

Avalonstar XXII The Aries Project • May 1, 2006

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The Aries Project, or version XXII launched during the 2006 CSSReboot and would be the final version to launch on a deadline that wasn’t self-imposed. Aries brought the dark back to Avalonstar, a fact that some weren’t to thrilled about. I would fondly remember it as being the most information heavy version of Avalonstar before Distortion. XXII would be the first version since version III to have anime images featured, these coming from the anime Azumanga Daioh.

The version introduced a set 7 category system, each category ending with the word “rockstar.” The reasons for the naming would trace back to a former vice president of product at Facebook. It aimed to be a more dynamic site by setting cookies to determine how many times the visitor had been to the site and as such, changing the look of the homepage to strip away content that would be redundant to repeat visitors. It worked, sort of. Needless to say, cookies haven’t been used since.

XXII would become Avalonstar’s look for two separate timeframes after the next version was scrapped.

Avalonstar XXIII The Sandbox • November 29, 2006

Sparked by an attempt by Dan Cederholm of Simplebits to redesign live, XXIII was known for starting as a plain, no-stylesheet version of the Sandbox theme. It would progress into another dark layout with a semi-grid system in the months to follow.

While it never became a finished product, it ultimately set some firsts and some precedents for Avalonstar. It would be the only version in which the Phoenix shield would be accompanied by a sword, an idea which was later scrapped for being too complex. The live redesign allowed for a lot of experimentation with of all things, the post layout, one which would carry on through the next few versions.

However, as it was mentioned in Aries’ story, XXII would replace XXIII. XXIII would also be the final version of Avalonstar that used WordPress or any packaged content-management system for that matter.

Avalonstar XXIV Goodbye Rockstar • May 5, 2007

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Goodbye indeed. XXIV marked a goodbye to the “rockstar” category system and to the traditional content management system, in lieu of one being custom built off of Django. Launching after the 2007 May 1st Reboot, version XXIV leaves the worst taste in my mouth. Not only was I new to Django (never build a blogging app as your first production-ready app), the design was a complete cop-out. Although it was an attempt to go back to the lighter side of the color palette, my head was too wrapped around the concept of the grid to do anything worthwhile with it.

All of this eventually lead to a lack of motivation to write, with it later being replaced by the placeholder for Distortion. However, it did introduce the notion of having different applications besides the basic blogging one present in the form of a Dance Dance Revolution statistics tracker, which incidentally was my second application built on Django. It was also the first version to adorn the first official revision of the Avalonstar Phoenix.

Even though this version was numbered as XXV, I would later revoke it and give it to its rightful owner, Distortion which wouldn’t appear until nearly a year after.

Avalonstar XXV Distortion • March 26, 2008

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This is the version you’re looking at, obviously. :) Well, what you’re looking at right now is the 5th revision of the original idea for Distortion. The name Distortion was inspired by Konami’s 13th version of their Beatmania IIDX DJ-ing music gameIIDX Distorted.

After creating 4-5 Django apps in the time since XXIV (with more in the works), XXV’s backend is one of the most solid I have built thus far and has gone through several revisions since the code base was born a few months after the demise of XXIV. As a design, Distortion went through 5 major idea revisions; the first being a very simple black and white large-header layout progressing into the infinitely more complex version you see now. This 5th revision wouldn’t have happened if it weren’t for a mixup in the way the 4th revision was designed, but everything seemed to time itself perfectly for Distortion.

Distortion sets even more firsts for Avalonstar. It is the most graphically complex and the most technically complex of all the versions and it is also the first version to use a base color that is neither blue, black or white. That fact was a complete accident. It is the first Avalonstar layout to use any sort of presentational JavaScript (using JQuery), the first to use grunge as a style and it is also the first version to feature the Avalonstar logo at such a gigantic size, albeit cropped.

Finally, Distortion came with a vow. Just as this version is graphically different from all previous ones, all future ones given a roman numeral will be just as graphically complex.

The Colophon

Avalonstar, version 25, is quite a departure on many scales. Starting from the back-end, it is the first version run by a fully functional, mostly self-coded, Django back-end; more details on that will be provided below. Presentation-wise, this version is by far one of the most complex designs I have created, taking full advantage of many techniques and CSS technologies that have gone unused in previous versions. Following the demise and utter disappointment with the overall experience of the last version, I vowed that every future version would reflect a style that is a departure from the one prior.

Unlike many of my prior designs, in which I stop the Photoshop process after establishing a shell, a complete view of each page type (with copy) was created to make sure no decisions would need to be made in the CSS stage. It’s definitely something I hope transcends this design, because not doing it is a really bad habit of mine.

The site is obviously coded using XHTML; validation not strictly enforced. I’ve taken full advantage of the opacity, rounded box corners and text-shadow properties from CSS3 as well as transparent PNGs, so you will get the best result when viewing this through a browser that supports them. Like Safari.

With that said, this version does not support IE6. It is obvious to me that the average Avalonstar visitor is at least somewhat standards savvy therefore won’t use IE6, so I’m catering to them. Don’t blame the game, blame the browser. Any hate mails on this subject will be ignored, all others are still welcome.

The Javascript is a mixture of a few things, actually the fact that I have JS here is a first. If you haven’t spied on my source yet, I use JQuery for most of the effects as well as FancyZoom by Cabel Sasser.

Although the previous version was run by Django, it was one of the first apps I had written and it was obviously… quite noobish. I’ve written a fair number of apps since then and have taken that knowledge to build a backend I’m more pleased with. Django is well known for its pluggable apps and Avalonstar employs the following: django-template-utils and django-tagging. The media, comments, status and geolocation features of this version could not have been possible without the help of Jeff Croft. Only the one above knows how badly I could have mucked up APIs without help.

Taking care of all the heavy lifting this time around is Slicehost. At the moment I’m running a 256Slice running Ubuntu Hardy (8.04) Beta 1. An nginx instance is taking care of the media and proxying the appropriate requests to an Apache mod_python instance behind it.

You might be wondering why I’m not using Media Temple this time. Their Django containers are great but a bit too restrictive and too small the behemoth that is Distortion; trying to launch the application would send emails flowing into my mailbox about how the processes would be terminated only minutes after being launched. I really would love to see the program come out of beta, as I’m always out to support my favorite hosting company.

avalonstar:distortion is what I would classify as one of my most ambitions projects, and it certainly didn't come without all of its pitfalls and brick walls. There were many points in the project when it seemed like I would never finish, it's thanks to the people below that I had the motivation and the drive to bring Avalonstar back for yet another go.

  • A thank you to my buddies at Sidebar Creative. Jon, Steve and Dan, your support and humor keep me looking forward and each of your accomplishments inspire me to even attempt to catch up.
  • A special thanks goes out to Jeff Croft for his help with not only getting me into Django, but solidifying my skills. The Avalonstar as you see it now wouldn't have had a backend if not for Jeff.
  • Thanks go out to Calvin Chan, Zach Inglis, Regi Ellis and Kory Twaites, who unknowningly kept me company via IM during the long development process.
  • A thank you to the former Newsvine intern and Strawpoll creator, Rob Goodlatte. When the project needed the final push to the finish line, he was there to give it. He is a true supporter of the Phoenix and was the bar this design was set to match.
  • Thank you to Nobuo Uematsu, Morning Musume, °C-ute, Hans Zimmer and Kimura Kaela for the utterly spectacular music that (while on repeat-once) helped me to survive hours upon hours of development.
  • Last and certainly not least, to my fiance, Jen. She's been alongside the project since its inception, throwing in critiques and criticism and keeping my spirits high. She's as much of a force behind Distortion as I am.


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